Logan Paul: How an Ohio Kid Became One of the Highest Paid YouTube Stars

Logan Paul is one of the most popular YouTube influencers in the world, and today we take a look at this success story, including his rise to fame, earnings and networth.

With 25 million subscribers across his YouTube channels and 16.2 million followers on Instagram, Logan Alexander Paul is arguably one of the biggest social media stars of the decade. He was born on April 1, 1995 in Ohio, ad his birth date perhaps explains his aptitude for comedy. His first video was uploaded when he was 13, showing him being silly with a blow horn and pranking fast-food restaurants.

Early life

Logan Paul has one younger brother, Jake Paul, who is also a YouTube star. They both started at a young age, with Logan using the family camcorder to shoot videos for a channel called ZOOSH in 2005. It involved pranks, skits, and funny expressions from the two. The brothers were so entertaining that their friends and family said, “We were certain everyone would know their names one day.”  The content from ZOOSH is no longer available on Logan’s social media. However, nothing gets taken off the internet completely, so here is the young star doing what he does best and entertaining his fans when he was only 10 years old.

Journey to YouTube

Logan went to WestLake High School, where he was a keen athlete. He was considered one of the school’s best football players ad helped it reach the play-offs. He also loved wrestling and placed fifth in a state tournament. Despite making videos from a young age, his love for football is what prompted him to start his YouTube channel.

Given his dreams of making the NFL, his family bought him a camera to record his games and see where he could improve, but he found a better use for it once he entered college. He retired from athletics and started making more videos for his first channel, ZOOSH.

Logan credits Vine as the app which “put him on the radar.” No longer available, the app allowed users to share six-minute videos. Vine helped Logan and his brother get their first taste of fame. Both started creating multiple videos daily, and within a week, one of Logan’s videos went viral. Six months later, he was the 10th most influential person on the app, bringing in more money than his parents through ad deals.

After high school, Logan attended Ohio University. Having already amassed 900,000 followers on Vine, he was one of the most popular students and created videos every day with help from his friends. In an interview, Logan said, “I couldn’t miss the opportunity to become an internet sensation.” He decided to drop out of university in 2014. Taking his career seriously, Logan moved to Los Angeles, renting an apartment in the building where six of the top 15 Vine stars lived.

Starting off, he had barely 100 subscribers on YouTube. In 2014, Logan uploaded his Vine compilation to his channel TheOfficialLoganPaul, getting 4 Million hits in the first week and gaining 1 million Subscribers in the following months. He knew there was potential for YouTube in the future, but at the time, he reportedly said, “I charge in the 5 figures for a 6-second VINE ad,” so he remained inactive on YouTube for quite some time.

By the end of 2015, Logan wanted to expand outside of Vine, saying, “You never know what can happen in the future.”  He decided to direct people away from Vine to his other social media accounts (Instagram, Facebook, and YouTube). It was probably one of his smartest moves since Vine shut down in 2017 due to the lack of opportunity the app provided for content creators – it’s hard to showcase all your talent in six seconds.

In 2017, Logan started his Logan Paul Vlogs channel. He had aspirations to act, produce, and direct. After the failure of his YouTube Originals film, The Thinning, the star quickly realized he should stick to what he knew best and decided to focus on his vlogging channel while waiting for his acting career to kick off. At this point, he had 15 million subscribers on YouTube, with his main videos showing his crazy life and a sneak peek into the family feud. One of his biggest hits in 2017 was the diss track The Fall Of Jake Paul, which has clocked more than 235 million views to date.

Logan Paul net worth and lessons to learn

Over the years, Logan has built himself into a brand, working with corporations and launching his own merchandise line, Maverick, inspired his pet parrot. Throughout his career, he has adapted to changing trends and somehow managed to stay on top. His smart choices speak for themselves as his estimated net worth is $19 million and lives in a $6.55 million house in LA. He was also listed by Forbes in 2017 as one of the highest-paid YouTube stars.

If there is anything worth learning from Logan, it is to start young. He began creating videos at the age of 10. The early start has played a vital role in his success, giving him the confidence to stand in front of the camera and entertain the world.

In explaining his success, the YouTuber has said, “I am popular because my content is simple, clean, and energetic.” He has also stated, “Mavericks see life through the life of possibility, we dent the universe.”

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Written by WebCelebs


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